Sony Snags American as CEO

Sony recently shocked industry observers by naming an American citizen, Howard Stringer, as its new chairman and CEO.

1 Min Read
ITPro Today logo in a gray background | ITPro Today

Sony recently shocked industry observers by naming an American citizen, Howard Stringer, as its new chairman and CEO. Stringer replaces Nobuyuki Idei about 18 months before Idei's announced retirement, a sign that the suddenly struggling Japanese consumer electronics giant is ready to deviate from its current path and right the ship. While much of Sony's business is healthy—its video games, music, and movie businesses are especially strong—most of the company's revenues are derived from consumer electronics. And it's in that realm that Sony has been outpaced and, some say, embarrassed by its inability to compete with Apple Computer's iPod. Can Stringer make a difference? We'll see. But in the meantime, Sony was desperately in need of a wake-up call

About the Authors

Paul Thurrott

Paul Thurrott is senior technical analyst for Windows IT Pro. He writes the SuperSite for Windows, a weekly editorial for Windows IT Pro UPDATE, and a daily Windows news and information newsletter called WinInfo Daily UPDATE.

Sign up for the ITPro Today newsletter
Stay on top of the IT universe with commentary, news analysis, how-to's, and tips delivered to your inbox daily.

You May Also Like