Too Much Good Stuff
An overabundance of quality content is a good thing, as DavidRiggs explains.
October 30, 2009
Editor's//Comment
Too Much Good Stuff
By David Riggs
I don t know about anywhere else, but here in Northern California there s a gas station/convenience store chain that usedto run a television advertising campaign centered on the slogan Too Much GoodStuff. Their intent, I suppose, was to boast of their excessive assortment ofmerchandise (and to get you to buy more than you really needed). Soda. Burgers. Diapers.Candy. Motor oil. You want it, they have it. Theaccompanying graphic even illustrated the jingle by showing a storefront burstingat the seams with convenience store stock. Hmmmm, tasty flyingcorn dogs.
I have no idea if the company felt this particularmarketing campaign was successful, but I m beginning to know how they feel. Severalmonths ago I put out the call for readers to submit new content. After all, youare the ones who are out there using ASP.NET every day, developing real-worldapplications, solving real-world problems. You who are in the trenches knowbest which problems require your time and energy, and, more importantly, whichtechniques work. Sure, we feature a variety of qualified writers, from thehired gun to the everyday developer that s part of what adds to the communityatmosphere. But it s never a bad idea to get fresh talent in the mix. So Ichallenged you to give it a shot.
And boy howdy, did you respond. No flying corn dogs, but myInbox is burgeoning. And most of it is good stuff. It s an embarrassment ofriches, really. In fact, I have so much good stuff that I m having troublefinding page space to publish it all. Simply put, there are only so many pagesin each issue. Don t get me wrong, I know this overabundance is a good problemto have; I ve been on the other end of the spectrum and this predicament is muchmore palatable.
In reality, this is good for the readers competition forpage space allows us to provide the best content ... it creates excellence, aswe are able to offer our readers only the choicest material every month. Thatsaid, I need to apologize to those who faithfully submitted content and arewaiting to see their work grace our pages (you know who you are): Mea culpa.But don t be disheartened your work will get published. Like I said, mosteverything I receive is quality material. You people know your stuff, and Ilove that you want to share your experience and knowledge with the asp.netPRO community. For those of youconsidering contributing work, don t be discouraged.Rather, know that you re in good company if you get published.
Thanks for reading. Thanks for writing.
David Riggs is editor-in-chief of asp.netPRO and its companione-newsletter, asp.netNOW. Reachhim at mailto:[email protected].
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