Why the Key to a Data-Driven Culture is Community with Shawn Rogers

[11:59] – Shawn states that from a best practice standpoint “the very first thing an enterprise needs to do is listen”

[12:20] – Shawn recommends to “listen first, participate second, and then start to integrate…by integrate look for entry point to share information”

[14:32] – Shawn emphasizes that “the value is people learning from one another”

[15:32] – “It can’t just be tech, there has to be a culture of collaboration. When I see that (existence of community), those are the companies who are leading.”

[24:24] – “We have to realize that growing a community takes time”

[26:19] – Key Quote “If you’ve got the right culture that means you have Executive Sponsorship.”

[26:39] – “A lot of smart community building I’ve seen has been where culturally and financially investments are made.”

[29:09] – AHA Moment “You have to get a non-traditional executive who can look beyond the P&L and see that non-traditional investments can breed non-traditional value. Non-traditional value is recouping investment in big data. So many of these investments fall out due to poor use, poor advocacy.”

[29:40] – “50% of the time your average data warehouse doesn’t work and you spend $2MIL to find out”

[29:53] – “Too often these big projects (big data) cost millions of dollars up front, then we get short-sighted to spend couple 100K to foster the investment”

and so much more! Enjoy!