Your workers and your devices

Tuesday, June 30^th, 2015 @ 2pm ET

Mobility devices, including tablets, laptops and phones, are central to any business environment today. Acquisition and management strategies are especially challenging in the small and mid-sized business (SMB) environment, where in-house development costs can outstrip practical budgets. From device selection to bring-your-own-device (BYOD) policies, security management, and incorporation into changed business processes, mobile computing offers both an opportunity and a threat for SMBs. This webinar offers a checklist of the ways SMBs can leverage mobility to protect their positions and move ahead in the marketplace.

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Speakers:

Laura Stuart is the principal analyst for Greenwich, CT-based Independent Industry Research, where she supports tech vendor and tech research clients with original research. She previously ran the computer and communications industry research for the Yankee Group; founded and ran Stuart Research, an international research and consulting firm for large banks and their technology providers; and was an analyst with International Data Corporation (IDC). She has served as a senior consultant to firms such as Gigaom, Gartner Group, International Data Corp., Technology Business Research, and Meta Group.

Laura covers a broad range of enterprise technology areas, including executive strategy, technology-driven business change, IT and business alignment, and various enterprise application and services areas. She currently looks at new cloud, data, and mobile technology in ERP, CRM, security, social media, and other applications and services.

Lisa Baker has served as Director of Worldwide Marketing in support of HP’s commercial PC business. She has been in this role since July 2012 and is currently leading marketing strategy and initiatives to drive HP Mobility Solutions into market.

She has also held many leadership roles in the areas of business development, product marketing, product management and segment marketing.